Chemistry PR’s trademark process is something we call RelationSteps.

RelationSteps begin with a deep and personal understanding of your business and goals, leading to a strategic plan based on this knowledge and culminating in results-minded execution on a local, regional or national level.

Assessment

Looking into your past helps us see future opportunities. By meeting with your team members and conducting a thorough audit of previous programs, we can set the foundation for greater results.

Research

Better to work from what you know, than what you think you know. Market and competitive analysis gives us a better understanding of who your audience is and how best to reach them with your messages.

Strategic Planning

This is where knowledge turns to action. Collaborative planning sessions ensure that strategies, tactics and messages are aligned with your brand vision and goals.

Inspiration

A strong strategic plan always leaves room for inspiration, the unexpected idea that can make a difference for your company.

Implementation

One team is better than two. Chemistry PR’s team will become an extension of yours, working closely together to achieve your goals.

Measurement

Just as important as setting clear PR goals is the ability to measure progress. We work with you to determine what analytical tools will be most effective in gauging success.